Citan cooks up a storm for catering equipment specialist

Advanced Catering Equipment Mercedes-Benz Citan

One of Advanced Catering Equipment’s new Mercedes-Benz Citan vans.

Commercial kitchen specialist Advance Catering Equipment has invested in a fleet of 20 new Citan 109 CDIs vans for its service engineers, which were supplied by Wellingborough Dealer Intercounty Truck & Van. 

The first vehicles to wear Advance Catering Equipment’s smart new livery, they have been assigned to its team of field-based engineers, who undertake routine preventative maintenance and emergency repairs for customers nationwide.

The vans’ Extra-long bodies are fitted with purpose-designed Edstrom racking systems and each carries a comprehensive stock of spare parts.

Founded more than three decades ago, Advance Catering Equipment is part of the Advance Group, a leading expert in kitchen design, project and asset management for foodservice operators.

The company, which pioneered the introduction of the first microwave ovens into commercial kitchens, embarked on a major vehicle evaluation programme last summer, and trialled vehicles from several manufacturers.

Head of Commercial Operations Daniel Hewitt explains:

“We were undergoing a rebranding process and wanted to ensure that our vans best reflected the quality of our service, as well as the premium brand values of our business.

“Fuel efficiency was crucial, so we only considered vehicles capable of more than 50 mpg. We also focused on driver comfort, because our engineers spend most of their working day at the wheel, and safety. Finally, we were looking for a value for money rental and maintenance package.

Powered by advanced 90 hp engines that offer outstanding economy of up to 61.4 mpg,  Advance Catering Equipment’s new vans are the subject of a CharterWay contract hire agreement with Mercedes-Benz Financial Services and will be serviced by the most conveniently located official Dealers.

“We’re really happy with our Citans,” Mr Hewitt continues: “The Extra-long version is the ideal size for our operation and driver feedback has been resoundingly positive – the guys certainly like having vehicles with three-pointed stars on the front. Our new vans also help to convey a quality image of our company, and really look the part when they arrive at a customer’s premises.”

As I’ve noted over the past months, the Citan appears to be gaining momentum in the small van market, thanks to its high quality, driver appeal and strong brand image, which is backed by an unlimited mileage warranty, which not all van manufacturers offer.

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